The holidays are here, and the rush is real! But don’t let the December buzz stop you from shining on First Table. With a few clever moves, you can keep your listing active, attract more diners, and make the most of the festive crowds.
In this article:

Turn the festive season into an opportunity
Even when your prime dates are filling fast, keeping a few off-peak tables open on First Table is a smart move. December diners are always on the lookout for new places to try, and this helps keep your restaurant top of mind. Those quieter-hour bookings can bring in new guests, build your reputation through great reviews, and strengthen your social media buzz- without stretching your team.
Stay flexible, stay booked
With First Table, you control when and how many tables to offer. Keep things flexible by offering off-peak tables only when it works best for you. If you want to save specific dates for regulars or take a break on public holidays, it’s as simple as adjusting your availability. This flexibility ensures you’re visible to diners without needing a heavy commitment during the busiest times of the year.

Boost visibility without the extra work
Staying active on First Table, even with limited availability, helps maintain your ranking and visibility with diners. This consistent presence keeps interest in your restaurant high, so when the festive rush eases, you’re ready to carry that energy into the new year. Don’t let December’s busyness keep you from connecting with new diners and growing your audience.
Seasonal menu check
Nothing sets expectations and guest satisfaction like an up-to-date menu. Before the December rush, double-check your First Table listing to ensure your menu reflects any seasonal updates or special dishes. It’s a small detail that makes a big difference, both for diners browsing your page and for smooth service when they arrive.
Turn contacts into guests
The holiday season is prime time for engagement. Take advantage of your First Table diner database to spread the word about your festive menus, New Year’s Eve events, or seasonal specials. These are diners who already love your venue, keep them in the loop and encourage repeat visits into the new year.

Keep the momentum going
With so many new diners discovering restaurants over the holidays, it’s the ideal moment to turn first visits into lasting relationships. Keeping your presence on First Table lets you make a great first impressions -one that brings diners back again and again. Great service, a warm atmosphere, and your signature touch can transform festive diners into loyal guests.
Make this festive season work for you by optimising your First Table strategy. With off-peak tables, flexible scheduling, and the right visibility, you can make this December one to remember and keep the momentum going well into the new year!